Following a trend that’s not going anywhere anytime soon, cool-girl fashion brand alice + olivia by Stacy Bendet, in partnership with Neiman Marcus, held a fashion show in a see-now-buy-now format, complete with a pop-up shop where guests could buy the looks straight off the runway. The show focused on a festival theme, with the highly anticipated alice + olivia x Grateful Dead capsule collection paired with limited edition items from the spring collection.
Story by Anna M. Park
Held at NeueHouse Hollywood in Los Angeles on April 13, the star-studded event boasted guests ranging from Emily Ratajkowski, Anna Paquin, Whitney Port, Kourtney Kardashian, Mischa Barton, Arden Cho, Eliza Dushku, Garcelle Beauvais, and many, many more. Equally dazzling as the guest list were the clothes coming down a set reminiscent of a midsummer night’s dream-meets-’60s hippie commune, complete with vintage white piano. Brilliant beading and intricate embroidery were offset by devil-may-care straw hats. A faded denim jacket emblazoned with a mish-mosh of patches balanced a ballgown graphic striped skirt. And a plethora of off-shoulder details and of-the-moment slip dresses were buy-now crowd pleasers. With the sound stylings of The Dolls and Ana Calderon adding to the atmosphere, it was almost like being at Coachella, minus the heat and dust.