Chanel’s La Montre Premiére Édition Originale

Courtesy of Company

Chanel has reissued their first watch design — a lovely mix of distinctive and iconic chains worn like jewelry with a face that mimics the stopper of their No. 5 Fragrance bottle. Of course, they tap powerhouse stars Jennie and Lily-Rose Depp to showcase the timeless style.

The first watch ever introduced by Chanel was under the direction of Jacques Helleu in 1987 and remains elegant to this day with its gold chains and smooth leather. The new reiteration was announced with a film by Inez & Vinoodh in Gabrielle Chanel’s Parisian apartment giving the House a youthful glow as Jennie and Depp dance around in opulence.

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